When Super Bowl LIII kicks off, there will be football fans and non-football fans alike in front of the TV or stream to see the biggest game of the year.
But while some people are focused on whether the Patriots or Rams will be champions, others will be waiting in anticipation for the halftime show.
And still others will be watching Super Bowl LIII for the commercials.
It’s become customary for companies to release their Super Bowl ads online prior to their actual airing during the game.
While some may argue that leads to anti-climactic viewing of the commercials and spoils the mystique, there’s still plenty of interest (and money) in advertising during the big game.
By virtue of being one of the single biggest sporting events each year, the Super Bowl has massive viewership — which also makes it one of the top marketing opportunities for different brands.
With each spot costing more than $5 million, you can bet companies will pull out every stop to make them memorable.
That certainly means a lot of star power — everyone from Steve Carrell to Harrison Ford to Jeff Bridges and Sarah Jessica Parker will make appearances.
Let’s Go! Here are the ads that you can expect to air during Super Bowl LIII between the Patriots and Rams:
Amazon – Not Everything Makes The Cut
Avocados from Mexico – Top Dog
BON & VIV – The Pitch
Bubly – Can I have a bublé? (Teaser)
Budweiser – Wind Never Felt Better
Bumble – #InHerCourt Anthem
Colgate – The Close Talker
Devour – Food Porn
Doritos – Chance the Rapper x Backstreet Boys
Expensify – Expensify This
Hyundai – The Elevator
Kia – The Great Unknowns – What If?
Michelob Ultra – The Pure Experience
Michelob Ultra – Robots
Microsoft – We All Win
Olay – Killer Skin
Pepsi – More Than OK
Planters – Mr. Peanut Is Always There In Crunch Time
Pringles – Sad Device
Stella Artois – Change Up The Usual
Toyota – Toni
Verizon – The Team That Wouldn’t Be Here
[ yellow tail ] – Tastes Like Happy