The Lincoln Project, an anti-Trump Republican super PAC, today announced it will target President Trump’s record on race relations in a new TV spot.
The group, co-founded by George Conway, the high-profile Trump critic who is married to White House counselor Kellyanne Conway, will make a $500,000 ad buy in Washington, D.C., as well as in battleground states such as Florida, Michigan and Wisconsin.
The one-minute spot, titled “Flag of Treason,” accuses Trump of turning a blind eye to use of Confederate iconography in support of him.
“The men who followed this flag 150 years ago knew what it meant — treason against their country. The death of the United States,” the spot’s narrator says over images of the Confederate flag and numerous Confederate generals.
WATCH: Flag Of Treason Ad
“America defeated the men who followed that flag. Those with honor surrendered and cast it aside forever. So why does it keep showing up today at events supporting Donald Trump?”
“President Trump’s co-opting of the Confederate Flag and relationships with known white nationalists like Stephen Miller, Steve Bannon and David Duke shows his true beliefs,” The Lincoln Project said in a statement.
“His blatant racism, dog whistles and disinterest in unifying the country, particularly in recent days following the death of George Floyd, show just how far he is willing to go to stoke fear, incite violence, and ensure the country descends into further chaos up to the election,” the group added.
The Lincoln Project previously caught the president’s ire with a spot titled “Mourning in America,” prompting Trump to launch a series of Twitter attacks against Republican strategists involved with the super PAC, including Steve Schmidt, Rick Wilson and George Conway.
Reed Galen, a member of the Lincoln Project’s advisory committee, told CNBC the group raised $1 million in a day after the tweets, which he said was a single-day record.
The Lincoln Project is led by a high-profile team of anti-Trump Republicans, including John Weaver, Rick Wilson, Reed Galen and George Conway, the husband of White House counselor Kellyanne Conway. Former Mitt Romney strategist Stuart Stevens recently joined the group.
Their goal is for Trump to lose reelection — last month the group ran an ad endorsing Joe Biden, the presumptive Democratic nominee — but getting under Trump’s skin is an added benefit for the group.
The group, which quickly raised more than $1.4 million in a matter of days last month after Trump singled it out for criticism, has seen its fundraising continue to climb, Jennifer Horn, a Republican strategist and adviser to the group told CNN on Monday.
She said she did not immediately have the latest fundraising totals.
But Horn said voters will see more ads from the group.
“We have barely begun,” she said. “We are going to be relentless in our pursuit of defeat for Donald Trump.”