Talk about adding insult to injury.
Author Mary Trump, out flogging her tell-all book, Too Much and Never Enough: How My Family Created the World’s Most Dangerous Man’, took to Twitter to brag about beating her uncle the President in TV ratings.
On Friday, Mary Trump tweeted 5.23 million v. 5.11 million, comparing her ratings for appearing Thursday on MSNBC’s Rachel Maddow show to the President’s Sean Hannity Town Hall interview in June.
She added the hashtag ‘#seldomseen’ in reference to Trump’s declaration that she was “a seldom-seen niece.”
Simon & Schuster, publisher of Mary Trump’s book, said it sold a company record of 950,000 copies in combined print, digital and audio editions as of its date of sale earlier this week.
5.23 million v. 5.11 million#seldomseen🤔
— Mary L Trump (@MaryLTrump) July 18, 2020
The tweet comes after President Trump lambasted her and former National Security Adviser John Bolton Friday over their tell-all memoirs.
The President’s Friday tweetstorm claimed he was the “ultimate member of The Book of the Month Club,” and claimed Bolton and Mary Trump broke the law by publishing certain details, including his tax information and, in Bolton’s case, alleged national security information.
Trump added that Mary Trump was a “mess” and claimed that his parents couldn’t stand her.
….will all end up going to the government anyway. Next up is Mary Trump, a seldom seen niece who knows little about me, says untruthful things about my wonderful parents (who couldn’t stand her!) and me, and violated her NDA. She also broke the Law by givng out my….
— Donald J. Trump (@realDonaldTrump) July 17, 2020
….Tax Returns. She’s a mess! Many books have been written about me, some good, some bad. Both happily and sadly, there will be more to come!
— Donald J. Trump (@realDonaldTrump) July 17, 2020
MSNBC’s Rachel Maddow had the highest-rated hour in all of television Thursday night, as she interviewed Mary Trump.
The 9 p.m. ET interview drew a total audience of 5.229 million viewers, easily outdistancing all other shows on television, including prime time broadcast shows like CBS VIAC -1.2%’ Young Sheldon (second place overall with 4.077 million viewers) and Fox News Channel’s Hannity, (third place overall with 3.829 million viewers).
The ratings delivery for The Rachel Maddow Show was the show’s best performance ever—and the highest-rated regularly scheduled show ever on MSNBC.
The strong performance also lifted The Last Word with Lawrence O’Donnell, which follows Maddow, to fourth place overall, with 3.543 million total viewers, the show’s highest placement ever.
In the interview, Mary Trump said she had heard the president use the N-word, and that anti-Semitic expressions were common in her family.
“Just generally with the older generations as if it were horrifically commonplace and ordinary to say such things,” she said. “I had the benefit of living in Jamaica, not Jamaica Estates, and going to school in Forest Hills and so I didn’t share their ideas about race and Judaism at all but you know, when you grow up with that being perfectly normal, then you don’t really think twice about it.”